Job Details

Job
Location
Acquisition Manager - Brazil - Non-EU Country
Job ID: 8003

Alexandra joined our international recruitment team in January 2015, bringing with her recruitment experience from Romania, Bulgaria, and Malta. Alexandra has a degree in Psychology and Human Resources from her home country of Romania. In her role she focuses on international candidate sourcing, utilising both Romanian and English.

Visit Alexandra’s LinkedIn profile
alexandra@bettingconnections.com

Job Type:
Region:

Any Region

Job description: ACQUISITION MANAGER 
Brazil 


We are looking for an individual with a talent for marketing who wants to move their career to the next level. One of the brands which we support is looking to accelerate its growth in many regions, predominately across Latin America, with a focus on Brazil. This role will play a key part in this exciting period for the business. Ensuring that marketing plans are delivered accurately will be a crucial element in achieving wider objectives.

Reports to Head of Commercial

Key Responsibilities

Own and Manage the Acquisition Marketing Proposition
Define the acquisition strategy by territory in line with overall marketing budget
Identify, agree and execute on all marketing activities
Be able to manage marketing budgets and combine multi-channel activities into one combined acquisition proposition
Own the marketing message and deliver a creative approach in line with the overall Brand strategy
Measurement and Performance
Monitor and optimize the funnel KPI’s across the different acquisition channels
Be able to identify value vs volume traffic and ensure positive ROI against CPA’s
Ensure clear measurement is available on all activities and be able to report on performance back to Senior Management
Complete competitor marketing analysis and monitor Brand awareness across core territories

Essential Experience

Must have at least 3 years' experience managing an acquisition budget within the Gaming Industry, preferably in Latin America
Has previously negotiated and agreed to commercial acquisition deals across various media channels
Comfortable analyzing performance and justifying marketing opportunities to senior management
Must be self-sufficient and happy working on their own and as part of a wider team
Must speak Portuguese ideally Brazilian / Portuguese and be able to converse and work in English

To apply please send your CV to alexandra@bettingconnections.com