Job Details

Job
Location
CRM Manager - Malta
Job ID: 8453
Job Type:
Region:

Any Region

Job description: Responsibilities:
 
  • Plan and execute customer segmentation strategies
  • Create, build, and manage automated marketing campaign funnels
  • Build and manage marketing bonuses and incentives
  • Build reports to provide insightful feedback to the marketing team and improve the
  • ROI of campaign automations
  • Design and build A/B tests to improve campaign performance
  • Manage the OptiMove account relationships
  • Work closely with the creative/studio team to deliver exciting campaign content
  • Plan and create campaign funnel incentives
  • Manage and monitor communication channels such as Email and Mobile Service
  • Providers, as well Out-Bound Tele-Sales
  • Escalate issues to the Head of Marketing
 
Requirements:
 
  • 2+ years experience working in an igaming CRM role
  • 2+ years experience working actively with OptiMove
  • Excellent English (spoken and written)
  • Experience analysing large data sheets in Microsoft Excel or Google sheets
  • Experience working with SQL / mySQL will be considered an advantage
  • Experience with BI tools like DataBricks will be considered an advantage
  • High motivation and exceptional work ethic
  • Agile, ambitious and a super- multitasker
 
For more information or to apply please send your CV to Pippa@Bettigconnections.com