Job Details

Job
Location
Head of Acquisition - Malta
Job ID: 7870
Job Type:
Region:

Malta

Job description:
Our client focused on international markets and working towards the further growth of the Gaming Group beyond the traditional markets. We are looking for a Head of Acquisition to strengthen the team and take responsibility for the overall acquisition strategy.
 
The Head of Acquisition position is a great opportunity for someone wanting a hands-on and dynamic role. You will be joining a great team of experts with international experience and work in excellent working conditions and an atmosphere that will help further your self-development.
 
Responsibilities:
 
  • Define the key acquisition channels and secure opportunities of acquiring new customers.
  • Manage the online acquisition activities inc. SEO, Affiliates and Media and provide reporting.
  • Onboarding and management of affiliate and media partners, with full P&L responsibility for the affiliate program, organic and paid search traffic.
  • Taking care of key affiliates with help from the Affiliate Team.
  • Tracking, reporting and interpreting key online performance metrics to optimise acquisition, traffic and conversion.
  • Work with internal and external partners to evolve marketing reporting, ensuring all necessary tracking is implemented, tested and working.
  • Building dashboards and reports for acquisition channels.
  • Managing and analysing the traffic sources and campaign budgets.
  • Control the acquisition budget by managing it as necessary across the year.
  • Initiating and introducing new and diverse acquisition channels and testing new solutions.
  • Constantly looking for opportunities to provide good quality traffic.
  • Ongoing analysis of conversion rates and further optimisation of campaigns to drive ROI.
 
Requirements:
 
  • Online marketing and acquisition background
  • Experience within iGaming industry
  • Experience within a similar role
     
What’s on offer:
 
  • Long-term career opportunities at a large gaming group.
  • Working on international projects with the best experts from the industry.
  • A comfortable office with relaxing chill rooms.
  • Private medical insurance.
  • Subsidised training courses, conferences and events.
 
Please send your CV to Gosia@bettingconnections.com if you are interested in this role.