Job Details

Job
Location
SEM Specialist - Non-EU Country
Job ID: 8445
Job Type:
Region:

Any Region

Job description: Our client, established service provider specialized in game software development, payments system and product data analysis are looking for an experienced SEM Specialist ready to join their team in Dubai!
 
Responsibilities:
 
  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytic and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for paid search engine marketing campaigns.
  • Perform ongoing paid keyword discovery, expansion and optimization.
  • Research and analyze competitor advertising links.
 
Requirements:
 
  • SEM experience and success managing PPC campaigns across Google and Bing.
  • Experience within blockchain and/or Igaming industries
  • Well-versed in performance marketing, conversion, and online customer acquisition.
  • Up-to-date with the latest trends and best practices in search engine marketing.
  • In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
  • Experience with website analytics tools (e.g, Google Analytics).
  • Strong analytical skills and experience generating SEM reports.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.